Non-Obvious Thinking: How to See What Others Miss
Peak Performance 3.15pm  |  Main Stage

Non-Obvious Thinking: How to See What Others Miss

With Rohit Bhargava

How can you be more innovative and creative in a noisy world?

Inspired by a combination of more than 15 years of trend analysis and hundreds of workshops with some of the most pioneering groups in the world, including NASA and Disney, in this session, Rohit Bhargava will reveal a proven method to having better ideas, inspiring more creativity and being more innovative, every day.

Get an inside look at how to curate trends, and walk away with actionable and immediately usable habits to integrate into your daily life that will broaden your perspective and boost your creative thinking — helping you see the world in new and surprising ways.

If you want to understand your future customer, and be prepared to serve the needs they don’t even know they have yet – you want to have a seat at this session.

Broaden your perspective outside your immediate industry and embrace a mindset that will truly allow you to take ideas from many sectors and expertly apply them to your own role and business.

Rohit Bhargava is a #1 Wall Street Journal and USA Today best-selling author of nine books on marketing, storytelling, trends and diversity. His signature book, Non-Obvious, has been read or shared by over 1 million readers.

This guy knows his stuff, and he’s bringing it all to the stage at Ready25.

Key takeaways

How to be more creative and see the world differently

Understanding what trends are, and aren’t, and why they matter

How to identify trends and patterns of behaviour

Who should attend

Leaders and aspiring leaders

Those looking to broaden their mindset outside of the property industry

Those wanting to understand their future customer

Event Partners

Community Partners